Simulations & Assessments for Talent Decisions · Supply Chain Simulation

Beer Business Value Chain™

A business simulation that helps participants understand how operational, commercial and financial decisions interact across the entire value chain.

2 daysIn-classGroups of 16–24 participantsOperations, Supply Chain, Commercial
Beer Business Value Chain

Have you ever noticed how decisions made in one part of the business often create unexpected consequences somewhere else? A pricing decision affects demand, demand affects production, production affects inventory, inventory affects cash flow, and ultimately every decision influences business performance.

Beer Business Value Chain™ is an immersive board-based business simulation that allows participants to run a beer manufacturing and distribution business in a realistic competitive market. The simulation helps participants develop a broader business perspective and understand how operational, commercial and financial decisions combine to create—or destroy—value.

What you will learn

How to...

  • understand the interdependencies between operations, sales, finance and supply chain activities
  • evaluate business decisions through both operational and financial lenses
  • balance growth opportunities with resource constraints and business risk
  • manage working capital, cash flow and profitability more effectively
  • identify the drivers of long-term business and shareholder value

What to expect

  • An immersive board-based business simulation based on the realities of the beer and FMCG industry
  • Hands-on experience managing sourcing, production, inventory, sales and financial performance
  • Multiple business cycles where teams compete in a dynamic and changing market
  • Practical exposure to capacity management, market strategy, pricing, investment and resource allocation decisions
  • Structured debriefs linking simulation results with real business challenges